We created Sound Good, Do Good back in 2010 as a way to use our venue to serve the community — donating the cover charge for certain events to organizations and people in need.
Since its inception, we’ve been able to donate around $350,000, mostly to small local non-profits and families (including help for medical bills, house fire recovery, etc.). We’ve also worked with a few bigger organizations, including the Tug McGraw Foundation, United Way, and Red Cross.
From The Listening Room Founder Chris Blair:
This whole concept started during the Nashville flood in 2010. I was struggling. The economy had been bad and business was slow. I was the dishwasher, cook, bartender, and janitor because I couldn’t afford to pay a large staff. I was about to lose my house and was sleeping many nights in the office.
Some amazing friends and songwriters figured out what was going on, and without my knowledge they put together the “1st Annual TLR Appreciation Show.” Brian White and Bridgette Tatum were the two main songwriters that created this to help me catch up on my bills. They told me about it a month or so before it happened, and I was blown away. Then about a week before the show, the flood hit. The show went on, but I decided to give a small 10% back to Hands on Nashville to help the flood victims.
I also decided to put my “old band” back together for the show. During that set, I was hit with a wave of emotions, looking at a standing-room only crowd that showed up for ME. As I scanned the room I saw the then-VP of Hands on Nashville, Lisa Davis Purcell, standing by the front door with a big smile on her face. I was in the middle of a song I wrote called “Why Don’t You Fall” that’s basically about falling into God’s hands and letting Him hold you when you can’t stand. It’s a song I wrote but wasn’t listening to—I was trying to fix things on my own and it was never going to happen that way.
So, on stage in front of everyone, I became very vulnerable and stopped the band in the middle of my song. I thanked everyone for coming, told them the real meaning of why Brian and Bridgette put the show together — that it wasn’t just because they appreciated me and TLR, but because I was broke. I told them I needed this more than ever, but I couldn’t take this money when people all around us had just lost their homes, cars, clothes, etc because of the flood. I looked back over to Lisa by the door and said that 100% of today goes to Hands on Nashville.
I wasn’t sure if TLR would continue. But it was really that moment that changed our trajectory — suddenly people started showing up and things slowly got better. There never was a 2nd annual show; instead that was how “Sound Good, Do Good” was created. I made it my mission to do at least one per month to continue to support others, and we continue that to this day in our Nashville and Pigeon Forge locations.
"Giving back to the local area and those in need will always be heavy on my heart.”